In May 2016 Google announced a slight tweak in its algorithm to favor sites that are mobile friendly. Moreover, Google’s change in algorithm is designed to boost mobile friendly pages in Google’s mobile search results. Some may deem this change to be harsh, but when greater than 50% of searches are originating from smartphones or tablets, its logic that Google adapts to this statistic. As an Adelaide SEO company, we also had to adjust to this modification to ensure our clients weren’t damaged in the search engine results. If your site is already mobile friendly, then you do not need to worry as Google have said: “you will not be impacted by this update.”
Google have said the change won’t be sudden, but will gradually roll out. The prediction is that non-mobile-friendly sites will progressively rank lower in the search engines as the algorithm is a page-by-page signal. Depending on the speed of the Google crawler, the effects may take months to become evident.
So you are probably wondering, “How can I check if my site is mobile friendly?” If you click on the following link, it will take you to the Mobile-Friendly Test. Insert your website URL into the search bar and click “Analyze” to determine whether your site is mobile friendly. Another method to check is to insert and search your website URL in the Google search bar. In the search results, you should see “Mobile-friendly” in the description.
If you failed both of those tests, don’t panic! At Gray SEO Global, we can fix this problem for you to ensure you are being ranked where you deserve and aren’t negatively altered by Google’s algorithm change. Not only do we service locally here in with SEO Adelaide, but all over the world! Head over to our Contact Page and let us fix your problem immediately.